Author: Cludo

How to send search data from Google Tag Manager to Amplitude

Cludo Google Tag Manager events are perfectly suited for analytics platforms with an event-driven architecture. One popular example of such a platform is Amplitude. Integrating search events into Amplitude can reveal powerful insights about the visitor’s journey. Before getting started In order to correctly send search data for Google Tag . . . Read more

How to send search data from Google Tag Manager to Google Ads

The visitors’ search behavior provides powerful insight into their interests and can be used to create ad campaigns that are relevant to those interests. This article will cover how to can use Cludo events through Google Tag Manager, Google Analytics, and Google Ads to show users relevant ads based on . . . Read more