Tag: Audiences

Audiences

08 Jul, 2024 Tools

What is an Audience? The Audiences feature is designed to offer a more personalized search experience for the visitor by adjusting the displayed results based on the known data on the visitor. The visitor data is registered using Google Tag Manager, which in return are turned into “traits”. These traits are used . . . Read more

Using Audiences without GTM

27 Oct, 2023 How To

If you can’t use Google Tag Manager, you can still make use of Audiences by manually storing descriptive “traits” in your users’ browser local storage. When a user searches on your website, the Cludo script will check for these stored traits and apply any associated Audiences to give the user . . . Read more